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Listener Survey

As I just mentioned in today’s podcast, we’re conducting a brief listener survey:

Why should you fill it out? Because it’ll help us understand how we’re doing, what you like and what you don’t, who listens to us, and it might help us in the future with grants or funding.

And also because I’m giving $1 to Penny Arcade’s Child’s Play for each completed survey. Click some boxes, help a kid. How good a deal is that?

UPDATE: Janice’s comment (thanks!) made me understand that I probably ought to be a lot clearer about my intent with this. Yes, the survey was composed by a marketing company. Their intent with it, I think, was to help podcasters prepare a pitch to advertisers. That is not my intent with it. We seriously are doing better with donations right now than I think we’d be likely to do running ads, and I know as well as anyone that if we started running commercials the donations would probably drop to nothing overnight. I don’t want to do that. You all have been incredible in your support, and I want to redeem that trust.

The reason we’re using this survey (despite some annoying questions) is because it was free and ready-made, and that saves us a lot of time. Also, we do want to prepare a pitch — but not to advertisers. I’m hoping that some of this information will be useful in our application to the IRS for 501(c)(3) status, and later on if we decide to go looking for public arts grants or ad-free sponsorships. And some of this stuff we’d simply like to know. I’m far more interested in the questions like “What do you think of the Web design/show length/frequency?” than “How much would you trust this host to recommend real estate products?”

If you find those questions obnoxious, just skip them. I can’t really can’t blame you. Heck, I’m not sure I would trust me to recommend real estate products. If you would, you haven’t seen my lawn.

Comments (5)

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  1. Janice in GA says:

    It appears to be more of a marketing survey than anything. Bummer. I know there are costs associated with podcasting, but if all podcasts of the future are all supported by advertising, we might as well listen to the radio.
    Off to donate via PayPal.

  2. Gretchen says:

    I decided to answer the questions of the survey I like and would consider useful to you, but since I get the same questions (first page) over and over with increasing numbers, I gave up. I’m afraid it’s broken, needs JavaScript and has more cookies than my grandmother’s christmas bakery.

    Perhaps you’d be better off to drop the fancy graphics and do a simple html page here?

    Anyway, I’m not interested in any real estate you might offer. Knowing you, it would be a bridge on the moon 😉 Besides, I’m German.

  3. UrK says:

    Once again: JavaScript. I am browsing from my iPAQ, so the survey did not work for me.

  4. Pete says:

    I smell the need for a WordPress Survey plugin.

    I grew increasingly uncomfortable with the questions but hopefully the first parts will be of help.

    It was hard to come up with a “like the least” answer so I had to say the survey was the thing I liked the least. 🙂

  5. Just took the survey, and I didn’t find it annoying at all. Of course, I skipped all the “real estate”-type questions, but the rest seemed reasonable.